Hartigan, of course, is hardly the only talented indie filmmaker who’s frustrated that his work has been relegated to the land of televisions and tablets - it’s no secret that this is an ongoing crisis for the people who live to make movies (and the people who love to watch them) - but it isn’t often that someone from that side of the fence proffers an actual solution, even if they’re just thinking out loud on the internet. The movie is a bonafide crowdpleaser, but the audience at its Sundance premiere was just about the only crowd it ever got to please. Still, it must sting that “Morris From America” grossed a measly $91,151 at the American box office. Everyone was made whole, and the film’s ultimate fate should only make it easier for Hartigan to finance his next project. “Morris From America” was a crowd favorite at Sundance, where A24 picked it up for a cool $3 million before releasing it over the summer as part of their pact with DirectTV (a deal that effectively turned the movie into an ad for the satellite service, and ensured that an uptick in subscribers would be the only meaningful way of calculating its performance). Hartigan certainly knows from experience. Why can’t I go to a Regal and pay $15 for Spider-Man or $7.50 for A Ghost Story? Why do all movies cost the same to see? Serious question.
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